tart began in 2007 as a boutique and contemporary art gallery in the Emerson Center for the Arts and Culture, located just off Main Street in Bozeman, Montana. In the nine years it was in the Emerson, tart established a reputation for carrying a quirky mix of accessible, affordable and diverse art and craft by both emerging and established local and regional artists. Owner Anna Visscher carefully curated a unique selection of jewelry, clothing, gifts, paintings, drawings and ceramics, with an eye for the unusual and the light-hearted. A vibrant contrast to stark white box galleries, tart was warm, welcoming, and fun with original art that rotated regularly. After 9 years in business, Anna decided it was time for a change. She closed the brick and mortar side of the business in March of 2016, while continuing to display and sell art at the Nova Cafe and online.
In the summer of 2016 Serena Rundberg, the wonderful proprietress of Bozeman favorite restaurants Nova and Feed, purchased tart and moved it to the historic red barn that also houses Feed, at 1530 W. Main St. Under Serena's capable guidance, tart is growing, evolving and thriving. It carries a different mix of tartists and products, but everything is still handmade in America, with an eye toward playful, modern, and artful products.